Series Two: North Star
For this series, I invited each of our storytellers to write a self-reflective piece about their true purpose.
I met both David Heilpern and Mark Smith at different points of my time in this space, and they represent both purpose and justice to me. They share their journey to discovering their inherent purpose and what led them to the cannabis industry.
The North Star series uncovers that purpose is what makes the life that we have meaningful and how finding our calling is about exploring the deeper expression of who we are as human beings.
In each of the stories, we are reminded that the inner compass that guides our purpose, lies within each of us.
– Founder, Bee Mohamed

Story 2 - March 2025
Photography ANTONELLA MORELLI
Words BEE MOHAMED